In 2024, Abu Dhabi’s real estate transactions soared to $15.1 billion by the end of the third quarter, demonstrating significant growth. The third quarter alone accounted for $3.7 billion in mortgage transactions from 2,594 deals, a 20% increase from the previous quarter, signaling a robust and attractive market for affluent investors.
Advertising Opportunities in a Booming Market
- Market Activity: $2.5 billion in sales from 3,161 units in the third quarter.
- Unit Breakdown: Sales comprised $1.1 billion from completed units and $1.4 billion from off-plan units.
- Weekly Transaction Volume: Consistently exceeds $136 million, offering continuous opportunities for strategic placement of advertisements in high-visibility areas.
Strategic Engagement
High-traffic locations near real estate centers and luxury districts offer prime visibility for advertisements aimed at high-net-worth individuals, aligning with the city’s luxury real estate appeal.
