As the world's luxury and business elite converge upon Cannes in 2025, brands have a remarkable opportunity to captivate high-net-worth individuals and key decision-makers at various prestigious events. From real estate moguls at MIPIM, the premier real estate event in Cannes, to film icons at the Cannes Film Festival, retail innovators during MAPIC, and luxury travel connoisseurs at the International Luxury Travel Market (ILTM), the city's calendar in 2025 is packed with premier events that draw in influential figures globally.
Advertising at these events not only amplifies brand visibility but also solidifies connections with the top-tier of every industry. Here's how Cannes 2025 shapes up as an extraordinary stage for brand presence and engagement.
March: MIPIM – The International Market for Real Estate Professionals
MIPIM, scheduled from March 11-14, 2025, will once again serve as the epicenter for real estate professionals worldwide. Here, key players gather to discuss the industry's future, strike lucrative deals, and explore emerging markets. For brands targeting top investors, developers, and urban planners, this real estate event in Cannes offers prime access to influential figures driving the global real estate market.
May: Cannes Film Festival
The 78th Cannes Film Festival runs from May 13 to 24, 2025, upholding its reputation as the ultimate showcase of cinematic artistry. A-listers, directors, producers, and elite industry insiders flock to the festival, creating a cultural spectacle that draws global media attention. For brands, aligning with the festival's opulent ambiance offers unmatched prestige and a direct line to the one of the world's most affluent consumers.
November: MAPIC – The International Retail Property Event
Held each November, MAPIC is the leading event for retail property and development professionals, drawing major players in retail, food and beverage, and real estate. With a strong focus on retail evolution and consumer trends, this event is a must-attend for brands looking to position themselves at the forefront of retail transformation.
December: International Luxury Travel Market (ILTM)
Concluding the year, the International Luxury Travel Market (ILTM) in December is a convergence point for luxury travel experts, high-end service providers, and exclusive clientele. This event showcases the pinnacle of luxury travel experiences, bringing together hoteliers, tour operators, and affluent travel advisors to connect over the most exclusive offerings.
Premier Advertising Locations at Cannes 2025
Next to the Grand Hotel/Mondrian
Along the renowned La Croisette, these panoramic screens capture both the attention of event attendees and the curiosity of international visitors in Cannes. Located near the city's most iconic landmarks, these screens place your brand at the center of the events' bustling atmosphere.
Splendid Hotel
Directly across from the Palais des Festivals, this screen immerses your brand in the flow of the events' affluent, high-profile attendees as they move between sessions and networking opportunities. It's an ideal setting for connecting with influential leaders shaping the future.
Outside the Palais des Festivals
Positioned at the main entrance of the Palais des Festivals, this screen ensures your brand is seen by every delegate entering and exiting, delivering high-impact visibility to those immersed in the event's conversations and connections.
By leveraging out-of-home advertising in Cannes during these elite events, brands can effectively enhance their visibility while engaging with some of the most influential figures on the French Riviera.
With an estimated 100,000 visitors, including high-net-worth individuals, expected throughout the year at these events, secure your brand's presence now before these prime positions are gone.