Top 10 travel destination in Middle East 2025

From Dubai to Bodrum, these Middle Eastern cities attract luxury travelers seeking experiences that few can access. For brands, this is a rare opportunity to connect with affluent audiences through strategically placed Out-of-Home (OOH) advertising in high-traffic, prestigious areas. From Dubai’s iconic landmarks to Bodrum’s exclusive marinas, these locations offer unparalleled visibility, allowing brands to make a lasting impact on discerning travelers who crave the extraordinary. Don’t miss the chance to place your brand in front of the Middle East’s elite where exclusivity meets demand. 

DUBAI , UAE

Dubai stands as a premier destination for luxury international travelers, blending world-class hospitality, opulence, and innovation. Dubai International Airport (DXB), just 13.3 km and a swift 12-minute drive from the city center welcomes an estimated 25,000 high-income tourists explore the city, lured by iconic attractions, indulgent shopping, and bespoke experiences. For brands, advertising in Dubai offers unmatched visibility among affluent consumers, especially through strategic Out-of-Home (OOH) opportunities along Sheikh Zayed Road towering displays at Dubai Mall, dynamic digital displays near Business Bay, Dubai World Trade Centre , Downtown Dubai , digital displays in high-traffic areas, and also providing over 3000 PDOOH screens. A significant proportion of whom are high-net-worth individuals eager to indulge in Dubai’s luxury offerings. For brands, advertising here provides a rare chance to captivate an elite audience from the moment they land. 

Abu Dhabi ,UAE 

 Abu Dhabi stands as a premium travel destination for international luxury tourists, offering a blend of refined elegance, rich culture, and exclusive experiences with 21 million travelers annually, with high-income visitors making up a significant share. The prime season for luxury tourism is from November to March, where affluent travelers flock to enjoy Abu Dhabi’s winter allure through Abu Dhabi International Airport (AUH), just 29 km and a 22-minute drive from the city. For brands, Abu Dhabi provides invaluable exposure to affluent audiences, with top Out-of-Home (OOH) advertising opportunities in high-traffic zones. Key sites include the Corniche area, the renowned Yas Island, and prominent displays along the Sheikh Zayed Bridge, which connects tourists to the city’s luxurious hubs and High-impact digital screens near the Abu Dhabi Mall and Saadiyat Island further enhance brand presence among discerning travelers and also providing over 3000 PDOOH screens. Abu Dhabi offers a unique platform where luxury resonates. 

 Doha , Qatar

 Doha shines as a premium destination for international luxury tourists, offering an elegant fusion of modern opulence and rich cultural heritage.  The peak season for luxury tourism runs from November to March, drawing around 2 million affluent visitors eager to experience Doha’s warm winter appeal , where Hamad International Airport (DOH), Just 14.6 km from the city center is a gateway for 58 million travelers annually, with high-income visitors making up a prominent share. For brands, advertising in Doha offers a direct line to a global, upscale audience. Out-of-Home (OOH) opportunities are plentiful, with high-impact sites like the bustling Corniche, and digital displays along West Bay and vast arrangements of PDOOH screens. These prime locations ensure maximum visibility among discerning travelers seeking high-end experiences.In Doha, luxury is more than a destination; it’s an experience. Ensure your brand stands out where the world’s elite come to explore.  

Muscat , Oman

Muscat emerges as an exquisite haven for international luxury travelers, where breathtaking landscapes blend seamlessly with timeless Arabian allure and five-star exclusivity. Many affluent travelers are eager to experience the peak season for luxury tourism from October to March and unique cultural offerings. Muscat International Airport (MCT), Just 16.5 km from the city welcomes approximately 9.8 million travelers yearly, with high-income visitors comprising a significant portion. For advertising in Muscat offers exposure to a discerning, high-spending audience. Out-of-Home (OOH) advertising opportunities are abundant, with high-visibility sites along the bustling Sultan Qaboos Highway and the Corniche in Mutrah. These top locations help brands capture the attention of luxury travelers from around the world. Luxury isn’t just offered in Muscat; it’s artfully crafted—don’t miss the chance to showcase your brand in this exclusive destination. 

 Riyadh , Saudi Arabia

Riyadh captivates as an exclusive sanctuary for international luxury travelers, where cutting-edge elegance meets the grandeur of Saudi heritage and bespoke experiences await at every turn. The peak season for luxury tourism is during the cooler months, from October to March, when affluent travelers are drawn to Riyadh’s refined shopping, fine dining, and exclusive cultural experiences.  King Khalid International Airport (RUH), Just 36 km from the city center, sees an influx of 130,000 travelers daily, a considerable number of whom are high-income visitors. Advertising in Riyadh offers direct access to a high-spending, discerning audience. Prime Out-of-Home (OOH) opportunities include high-impact sites along King Fahd Road, prominent displays in Riyadh’s Diplomatic Quarter, and digital screens in the vibrant Olaya District with wide range of digital screens. These locations provide maximum brand exposure to elite visitors. 

Neom , Saudi Arabia

Neom City, a visionary oasis of exuberance and futuristic elegance along the Red Sea, is fast becoming the ultimate destination for discerning luxury travelers seeking an exclusive, world-class experience. Neom Bay Airport (NUM), this futuristic oasis is designed to captivate high-income travelers, just 18 km from the city centre. Neom presents an unparalleled advertising opportunity to connect with an affluent, globally minded audience seeking exclusivity and innovation. Out-of-home (OOH) advertising opportunities abound in high-traffic areas, including the grand Neom Marina, the floating port, and key intersections near luxury hotels and resorts with wide range of digital screens. Advertising in Neom positions brands at the forefront of a highly curated experience that speaks to the world’s wealthiest. 

 Cairo , Egypt

 Cairo, a captivating fusion of timeless luxury and ancient grandeur, stands as a premier travel destination for international luxury tourists. This iconic city welcomes millions travelers annually, with a substantial share arriving from high-income backgrounds, where Cairo International Airport is located just 20.4 km from the city centre .  The prime time for luxury travel peaks during the winter months, from November to February, when affluent visitors flock to explore its historic wonders and exclusive experiences. Cairo offers a unique advertising opportunity to engage a high-spending, culturally curious audience. Out-of-home (OOH) advertising sites abound, including bustling Nile Corniche, and upscale districts like Zamalek and Garden City with wide range of digital screens. This dynamic, luxury-focused environment amplifies brand presence among elite travellers. 

Istanbul , Turkey

Istanbul, a mesmerizing blend of luxury and cultural heritage, ranks among the world’s premier destinations for international luxury travellers. This vibrant city hosts over 90 million visitors each year, attracting a considerable segment of high-income travelers through Istanbul Airport (IST), Just 41.1 km (a 43-minute drive) from city. The peak seasons for luxury tourism are in spring (April to May) and autumn (September to October), when Istanbul’s allure is at its height. Istanbul presents a unique canvas for connecting with an affluent, globally diverse audience. Out-of-home (OOH) advertising opportunities are abundant in prime locations such as the Bosphorus waterfront, upscale Nişantaşı shopping district, and the bustling Taksim Square also leads in programmatic digital OOH (PDOOH), offering brands dynamic, real-time campaigns tailored to elite audiences. Each of these iconic spots allows brands to capture the attention of the luxury market amidst Istanbul's bustling elegance. 

 Baalbek  , Lebanon

Baalbek, a stunning crossroads of ancient majesty and exclusive charm, is fast emerging as a premium destination for international luxury travelers. This historic city draws a niche high-income audience during its peak travel seasons in spring (March to May) and autumn (September to November). Situated 85 km from Beirut-Rafic Hariri International Airport (BEY), Baalbek offers an exceptional advertising landscape, ideal for reaching affluent travelers captivated by its iconic Roman ruins and magnificent temples. Out-of-home (OOH) advertising thrives in key spots like the Baalbek Temple Complex, surrounding luxury accommodations, and high-traffic cultural routes leading to the ruins. Brands can gain unique visibility in this exclusive setting, aligning with Baalbek’s rarefied appeal to heritage-focused elite travelers.  

Bodrum , Turkey 

Bodrum, a glamorous blend of Mediterranean charm and sophisticated luxury, is a premier destination for international high-end travellers. Bodrum attracts millions of luxury travellers during its peak seasons in summer (June to August) and shoulder seasons in May and September. Located just 36.3 km (a 35-minute drive) from Milas-Bodrum Airport (BJV), which handles 2.5 million passengers annually. Bodrum offers exceptional advertising opportunities to engage affluent visitors seeking exclusive experiences. Out-of-home (OOH) advertising sites thrive along Bodrum’s upscale marina, luxury beach resorts, and in bustling areas like Yalikavak Marina, a hub for international yachts and high-profile events. These placements ensure unmatched visibility among elite travelers, positioning brands within reach of a lifestyle-driven audience.